•Tom "Big Al" Schreiter  •Ken Seto  •Rod Cook - Contributing Editors

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Massive Action -VS- Management Mode
By Ken Seto

David Lee was at the Top of his Game

In the early years, he didn't know any better than to stay focused on building his MLM business.  He worked 18 hour day’s. He did 3-way calls, hotel business briefings and conference calls.  Later on he also started prospecting via the internet.  He was even traveling around the globe building in the foreign markets where his MLM company was expanding. He was the network marketer's network marketer.  In a less politically correct era, you would have said he was a man's man.  He was making more money than he had time to spend and he could do no wrong.  David had the Midas touch!

Then Something Happened

Even with all his success, David started to change his strategy.  He started to pass off the conference calls to his downline leaders.  At first there didn't seem like a lot had changed but, then he refused to do 3-way calls with his downline.  He no longer spoke at the hotel business briefings.  He took days…and sometimes weeks to get back to prospects via the internet.  Then he started to take frequent vacations and call from exotic locations to give his team leaders their marching orders.

It all started when, fortunately for David, he started to pay more attention to managing his business than in the past.  True, he may have lost sight of his next conquest, but he did it just in the nick of time.  If he hadn't started focusing more on the mundane details of his business he might not have noticed that the company president had an all encompassing ego.  He would have missed the opportunity to voice his opinion on challenges like products not being delivered in a timely manner....or that the distributor service reps were not getting information back to his distributor base as efficiently as they had before.  Somehow, when he was off building his empire the company had slid into a non-perfect state.  How could he have missed those horrible flaws for all that time?  Lucky for David, it wasn't too late to start concentrating all his efforts on what was important...protecting his check!

Needles to say, David was no longer “engaged” in building his business.  He was on a mission to save the company from ruin.  Hopefully, he was in time!  In spite of his constant attention, however, it got worse.  His commission checks started to decline, there was dissent amongst his field leaders, his organization began to unravel.

When I reflect back on my own MLM business, I was very much like David.  I was unstoppable.  I could do no wrong.  I had vision.  I knew what I wanted, and I knew where I was going.  As long as I kept my eyes on my goals, and my nose to the grindstone, my business was moving ahead.  I didn’t have the time, or patience to make up excuses why my MLM business wouldn't work. 

My success really came from taking “Massive Action” for years on end.  Had I fallen into the same trap as David …..by running my MLM business in “Management” mode, my organization probably would have gone down the  same road.

Here is the bottom line:

There is no perfect MLM company, product or compensation plan.  Company presidents and home office support teams all have their flaws.  Timing is never perfect and everything you can think of that can go wrong, probably will.  If you choose to look for problems, you are guaranteed to find them.  We always get exactly what we are looking for.

On the other hand, Massive Action = Massive Results.  Concentrate all your mind, might and effort on building your business and it will grow exponentially.  Become a leader and others will follow.  Get excited about where you are going and the world will want to go with you.

Management Mode is the Kiss of death for your MLM organization.  As long as you are focusing on what is NOT working, you will forever be in “Management” mode.  Your MLM business is either going forward OR backwards.  It is never standing still.  Don't be one of those network marketers who fall into the trap of thinking that they only need to build their business once.  This is a business that is always building but never built. 

History teaches us that all of the world's great empires have crumbled from within.  History also teaches us that victory goes to the last one standing.  Spend 80% of your time building and 20% managing.  If you treat your MLM business, as a business, you’ll create a business income.  If you treat your MLM business as a hobby, you should expect to create a hobby income. 

As long as you are in Massive Action, you won’t have the time to fall into Management mode.  Ask yourself ….am I taking Massive Action….OR …am I in Management mode?  If you are having problems figuring out the answer, look at your downline printout , AND, your commission checks.

Ken Seto has been in the network Marketing industry for over 8 years.  He has built an organization with over 42,000 members worldwide and income exceeding $700,000 annually.  While Ken has accomplished many of his life's goals he remains in massive action.  Ken is an excellent trainer and mentor.  You can contact Ken at ken@kenseto.com